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wps Floor Admin

Post By:2009-3-1 0:45:00

Can you tell me about alcohol consumption? Do young locals go out and drink heavily? What do they drink? Do they like imported wine? At what price would they drink it? I hear you mix it with sprite and fruit? If I ever sell some, I‘ll give you one of the first cases.

Thanks for your help!

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alan 1 Floor
Post By:2009-5-14 0:46:00
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Ha ha ha ha! Can I tell you about alcohol consumption? In Shenzhen? Moi? Follow my group of friends and I, and you‘ll have all your market research done over one weekend! And yes, young locals go out and drink a lot! But not wine. Chivas. Chivas. Chivas. Chivas. Chivas with green tea. I‘m not shitting you! I know a few young locals who enjoy imported wine. Not very many. Wine is staring to become trendy in Shanghai with the locals but it‘s still only a fashion. Many people don‘t really know what wine is. And if they don‘t know anything about the variety of grapes, the process of picking these grapes, processing the juice, fermenting it, barreling it and ageing it... then they don‘t know why they‘re paying 700rmb for a bottle. But just like everything else in Shanghai, it is changing. There are more and more wine tasting parties being held and more young locals purchasing wine at the store. And yes, I‘m pretty sure some even mix sprite and fruit with it. I guess they have to start somewhere. Hope that helps....now where‘s my case?
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